Product

About the Mailchimp

Mailchimp started as a paid email marketing service and introduced a freemium model in 2009. By 2014, it was sending over 10 billion emails per month. The platform evolved to offer a full suite of marketing tools, including email campaigns, audience segmentation, CRM features, landing pages, and automation workflows. In 2021, Mailchimp was acquired by Intuit for approximately $12 billion, marking a significant milestone in its growth.