Product

About the Innovid

Innovid is a comprehensive advertising technology platform that enables advertisers and publishers to create personalized, data-driven ad experiences across multiple channels including Connected TV (CTV), linear TV, digital, and social media. It offers tools for creative personalization, ad serving, measurement, and campaign optimization with unmatched transparency and control. Innovid blends technology, creative solutions, and analytics to help marketers deliver smarter omnichannel campaigns at scale and measure their outcomes effectively. The platform supports interactive, personalized ads and advanced TV measurement solutions that integrate with key media infrastructure partners. In 2025, Innovid merged with Flashtalking under Mediaocean to become a unified global ad tech brand.