Product

About the PostHog

PostHog is an open-source product analytics platform designed for developers, offering a suite of tools to understand user behavior and build better products. Unlike traditional SaaS analytics tools, PostHog can be self-hosted, providing full data ownership and control. Its comprehensive features include product analytics (events, actions, cohorts, funnels, retention, trends), session replay (to watch user journeys), feature flags (for progressive rollouts and A/B testing), experimentation (multivariate testing), surveys, and a customer data platform (CDP). PostHog also offers a powerful SQL editor for direct data access and a "HogQL" query language. It emphasizes privacy by design (GDPR, HIPAA, CCPA compliant) and integrates with a wide range of development frameworks and cloud services. PostHog's goal is to be the "Product OS" for engineers, offering a complete toolkit for product-led growth.