Product
Pulley
Enterprise Resource PlanningEquity Management
Cap table management for founders and finance leaders
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Pulley
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About the Pulley
Pulley simplifies cap table management, ownership tracking, and fundraising modeling for startups and growing companies. It offers tools to automate 409A valuations (performed in-house), issue SAFEs and stock certificates electronically, run dilution and exit scenario models, and facilitate board approvals and investor communications. Pulley supports integration with HRIS systems like Gusto and Rippling for seamless employee equity administration. Designed with a clean, user-friendly interface, Pulley focuses on transparency, accuracy, and compliance with ASC 718 and GAAP/IFRS reporting standards. Pricing is transparent with plans tailored to early-stage startups and scaling businesses. Pulley also offers concierge onboarding and expert support teams to assist customers.