Product

About the WebEngage

WebEngage is a customer data platform with omnichannel marketing automation that unifies user data for personalized campaigns across email, SMS, push, WhatsApp, in-app, and web push, featuring journey orchestration, behavioral segmentation, and real-time analytics. Founded by Ankit Gupta and others in Mumbai, India, it supports A/B testing, product recommendations, and integrations with CRM/e-commerce tools for retention in gaming, e-commerce, and fintech. The platform ensures GDPR compliance, data security, and scalability for global brands.